For most of the last year, the folks who live in my neighbourhood, myself included, had passed by this pink storefront and wondered if the business was ever going to open. Then this past weekend I noticed that it had, so of course I had to take a look.
the boombox bakeshop is a cute little bakery/cafe whose interior reflects the owner's passion for music.
After years of working in retail, Alexandra Connon decided to combine her love of baking and music into her own business, which has been open for about a month.
The sign outside pretty much sums up the philosophy behind the business. Connon had live music in the shop on the Friday night, and plans to host regular music events. The art displayed in the shop is created by local artists.
The funky music-themed packaging was designed by a local company, Georgette Packaging, the owner of which used to own a cupcake bakery in Northern Ireland.
The menu board
The "Wake Me Up Before You Go Go" cupcake, featuring a french toast-flavoured cake with a streusel and maple icing.
Chocolate fan that I am, I selected a "C is For Cookie" with a chocolate cake base with cookies and cream icing. To be perfectly honest, I'm not a big fan of cupcakes, or cake in general. I don't mind the cake part, if it is freshly baked, but most are covered in too much sickeningly sweet icing. I am happy to report that this cupcake was very moist, with a pleasant, slightly crispy texture on the top of the cake part, and while there was still more icing than I needed, it was very tasty, and not cloyingly sweet. If I was craving a sweet dessert, I would go for another one of these, although maybe the double chocolate next time. I also tried one of the sweet potato and kale popovers, which I warmed up in the toaster oven at home, and it was delicious.
the boombox bakeshop is a very welcome addition to the Old East Village neighbourhood, providing an attractive setting for a coffee and a treat, and an alternative venue for musicians and artists to find an audience for their work. The bakeshop is open Tuesday - Friday 9 am - 5 pm, and Saturdays 10 am - 4 pm. You can also find more information on their website.